SERVICES

Any business having a stable income requires implementation of reasoned marketing tools. Loyalty Programme (LP) is one of them. Currently, its use is no longer a luxury but a means for natural development of one’s business. Many companies, irrespective of their size and activity area, have long been using bonus programmes as an efficient tool to attract and retain buyers.

Zolotaya Seredina offers its services for development, implementation, and support of Loyalty Programmes for companies of any format and activity area which make it possible to:
make a detailed analysis of buying activity;
attract new customers and retain regular ones;
increase the growth of revenue from repeat sales;
increase the frequency of purchases (number of receipts);
expand the list of products sold to one buyer (diversification of purchases);
lower the customer attrition level;
shift the buyers’ choice towards more expensive products; and
Build effective communication with each buyer.

In the business portfolio of Zolotaya Seredina, there are a lot of turnkey and operating cases for banks, trade unions, insurance companies, communication providers, and retail networks. Specialists of Zolotaya Seredina successfully develop and carry out Partnership Loyalty Programmes.